From Smart Solutions If you use Google a lot, you’ve probably seen Google Author show up on your SERPs. As a matter of fact, one study noted that about 17% of queries will result in at least one Google Author post showing up. Webmasters in every industry are realizing the benefit, and adding the Google […]
Websites in every industry are affected by Google Panda—sometimes soaring and sometimes sinking in ranking because of algorithm changes. But for people who aren’t involved in web development or Internet marketing, these Google Panda updates tend to remain a mystery. What is Google Panda? Google uses an algorithm that helps sort its index, so that […]
We have talked about the importance of SEO maintenance previously about how you need a monthly active SEO plan to stay ahead of competition and rank high on the search engine results page (SERP). To help you choose the right SEO strategy, we will focus on what should be included in the SEO maintenance plan. […]
Writing for the Internet can be difficult. Writing SEO content is even harder. Readers are getting more demanding—speed, ease and informative. Studies have shown that readers skim. When skim readers read an article, they expect content to be short and straight to the point. Don’t expect the reader to stay long if you beat around […]
SEO is not a one-time service, but an ongoing process that businesses should monitor to maintain their organic ranks on the search engine results page (SERP). Your website is an important component of your business and is crucial for you to be found on search engines. A monthly SEO maintenance plan will ensure your business […]
1. Content is King! Before you begin copywriting make sure you have done your keyword research and assigned a selection of keywords (ideally shoot for five or six) to each page of your site. Try to utilize each page’s target keywords at least once within the body content. Use the primary keyword (you might choose […]
One of the great Adwords misnomers (a term which suggests an interpretation that is known to be untrue) is the phrase “Quality Score”. The name implies that it is a measure of the ad copy’s merit, when in fact it measures more than just this. It measures not just “relevancy” and landing page quality, but […]
This continues our discussion about “page speed” and what’s needed to stay competitive in organic search rankings. If you missed first blog, go here. Though Google said that it expects fewer than 1% of search queries to change as a result of incorporating site speed ranking to their algorithms, many site owners want to improve […]
1. What Is Google Instant? It’s a new feature that predicts what an online user is searching for and shows results as the user types. 2. What are the benefits? Instant results allow searchers to find what they’re looking for without clicking ‘enter’ or ‘search’. According to Google this provides faster and smarter searches. 3. […]
That’s the question heating up blog airwaves since Google incorporated site speed as one of more than 200 signals used to determine search rankings. To get answers, site owners are using the Google Page Speed Tool and Google Webmaster Tools > Site Performance to track the speed of their site. The tool is bringing relief […]