Category: Search Engines

How to Choose the Right SEO Strategy

We have talked about the importance of SEO maintenance previously about how you need a monthly active SEO plan to stay ahead of competition and rank high on the search engine results page (SERP). To help you choose the right SEO strategy, we will focus on what should be included in the SEO maintenance plan. […]


SEO Ranking Factors

Google utilizes a series of search engine ranking factors to determine the results that show on the Search Engine Results Page (SERP). Although Google’s algorithms change all the time, there are some seo ranking factors that remain important. Mashable came up with the Periodic Table of SEO Ranking Factors to illustrate the most important things […]


SEO Maintenance is Ongoing

SEO is not a one-time service, but an ongoing process that businesses should monitor to maintain their organic ranks on the search engine results page (SERP). Your website is an important component of your business and is crucial for you to be found on search engines. A monthly SEO maintenance plan will ensure your business […]


Bing and Google Get Social

Both Bing and Google have taken their search capabilities to a new level—with social search. Social search takes advantage of the growing importance and reliance on social media by bringing the opinions of one’s social circle into their search experience. For example, search results now can link relevant pages that friends and colleagues have created […]


RSS Feeds

Syndication is described by www.BusinessDictionary.com as “Supply of content or information on a subscription basis to marketers or media.”  This is essentially what an RSS reader is.  When you visit a web page and you see a Really Simple Syndication (or RSS) icon, you are being asked to join an association of followers who are […]


Straightforward Ways to Improve Page Speed (Part 2)

This continues our discussion about “page speed” and what’s needed to stay competitive in organic search rankings. If you missed first blog, go here. Though Google said that it expects fewer than 1% of search queries to change as a result of incorporating site speed ranking to their algorithms, many site owners want to improve […]


Google Instant FAQs

1. What Is Google Instant? It’s a new feature that predicts what an online user is searching for and shows results as the user types. 2. What are the benefits? Instant results allow searchers to find what they’re looking for without clicking ‘enter’ or ‘search’. According to Google this provides faster and smarter searches. 3. […]


Is Your Web Page Fast Enough? (Part 1)

That’s the question heating up blog airwaves since Google incorporated site speed as one of more than 200 signals used to determine search rankings. To get answers, site owners are using the Google Page Speed Tool and Google Webmaster Tools > Site Performance to track the speed of their site. The tool is bringing relief […]