If you have ever searched Google for any particular services, such as a plumber, you may have noticed a little green check mark next to a listing. This little stamp isn’t just for show, it tells potential customers that this business is Google Guaranteed. Google Guarantee helps your business build a solid reputation online and […]
As you probably know, Google is constantly improving their algorithms in order to provide a better user experience that is changing over time. How search results, such as websites, are ranked is in a constant state of flux. For this reason, it is important for a webmaster to stay on top of all things SEO. […]
Search engine optimized content is one of the most misunderstood aspects of web marketing, but it is also one of the most important. SEO content makes a world of difference between abysmal and competitive ranking. When it comes to search results, keep in mind that Google puts the user first. Google is cracking down on […]
Bend, Oregon: Smartz is a premier digital marketing agency with over 25 years of experience located in Bend, Oregon. Recently, Smartz, formerly known as Smart Solutions, has undergone rebranding and has emerged with a fresh take on digital marketing. With its new look, Smartz offers decades of experienced digital marketing services and branding expertise. The […]
Google is a strong supporter of nonprofit organizations and offers free resources that can help organizations connect to the people who matter most to help raise greater awareness. If eligible, the following Google services can be available for free with Google for Nonprofits: Google for Nonprofits is currently available in 50+ counties. Successfully enrolling in […]
Having a great looking and user friendly website is essential for an effective web presence. But even more important may be the need to measure this “effectiveness”. Google Analytics is currently the most widely used tool for analyzing website traffic, and it provides an excess of data to glaze over the eyes of many SEO […]
Google has announced that on April 21st, 2015 they are making a major update to their mobile search algorithm that will use mobile optimization as a ranking signal. This will result in more mobile friendly sites showing up in mobile search results. According to Google, this “will have a significant impact in our search results”. […]
Mobile use is on the rise, and Google is doing plenty to keep up with the demand. Recently Google rolled out some changes that will make marketing to your mobile audience easier. Not only will marketing to mobile users be more efficient, but you can also market FROM your mobile device! Here are 3 ways […]
It’s been a few weeks since the SMX conference took up residency in Seattle focusing on advanced search marketing tactics. As with most conferences, it has taken us a couple weeks to wrap our heads around all the great information we received over the two days. This year’s conference definitely did not disappoint and was […]
It seems that almost every week there is a new or anticipated update from Google. Whether it’s an algorithm update for hummingbird, penguin or panda – or changes related to their many ‘products’ – one thing is for certain, Google’s practices are always changing. The last 6 weeks has brought a variety of changes to […]