Category: PPC

What is the Google Guarantee?

If you have ever searched Google for any particular services, such as a plumber, you may have noticed a little green check mark next to a listing. This little stamp isn’t just for show, it tells potential customers that this business is Google Guaranteed. Google Guarantee helps your business build a solid reputation online and […]


Google for Nonprofits and Ad Grants

Google is a strong supporter of nonprofit organizations and offers free resources that can help organizations connect to the people who matter most to help raise greater awareness. If eligible, the following Google services can be available for free with Google for Nonprofits: Google for Nonprofits is currently available in 50+ counties. Successfully enrolling in […]


Adwords Message Extensions – An Exciting New Tool For Marketers

Adwords message extensions are a new site link extension that gives ad visitors the option to send an SMS text message from their mobile device directly to businesses. With one tap, consumers are now able to contact advertisers to book an appointment, get a quote, ask for information, request service, etc. all very quickly without […]


SWIVEL: A Website Conference for Website Owners

Do you own or manage a website? Then you should be at the Swivel conference in Bend, Oregon this October! Swivel 2015 is aimed at website managers and owners. This conference is built to bring energy to your website, inspire new creative ideas, and ultimately help you get the most out of your website. Promoting […]


3 Ways to change how mobile affects your business

Mobile use is on the rise, and Google is doing plenty to keep up with the demand. Recently Google rolled out some changes that will make marketing to your mobile audience easier. Not only will marketing to mobile users be more efficient, but you can also market FROM your mobile device! Here are 3 ways […]


Smart Solutions Travels to SEMA

Here at Smart Solutions, we’re big fans of all things automotive. So when it was time for the SEMA Show this year, it was a no brainer for us to go. With automotive clients including leaders in aftermarket performance exhaust, a garage equipment manufacturer and retailer, and aftermarket RV and truck parts manufacturer and distributor, we have an […]


SMX Advanced 2014 Top Takeaways

It’s been a few weeks since the SMX conference took up residency in Seattle focusing on advanced search marketing tactics. As with most conferences, it has taken us a couple weeks to wrap our heads around all the great information we received over the two days. This year’s conference definitely did not disappoint and was […]


Google AdBirds

We received a notification in Adwords today about a new feature – AdBirds. According to Google, “AdBirds is a new ad format that allows you to take your campaign to new heights by placing ads on real birds.”  How cool is that?! *chirp chirp* How to Create an AdBirds ad Select an ad group Pick […]


AdWords Extensions Defined

From Smart Solutions The world of AdWord extensions is a vast and varied one. In the old days of PPC, it was simple. A nice text ad, a few lines, a URL. Nowadays, Google offers a wide range of PPC extensions that can help your ad to stand out. Listed below are Google’s current PPC […]


Ongoing SEO – Content, PPC & Social Media

From Smart Solutions On this blog, we discuss a lot of aspects of web marketing, but if there’s one thing that we can never stress enough, it’s the importance of continuing with SEO practices and tactics on an ongoing basis. Web marketing today is never “complete,” and it’s time we stopped treating it that way. […]