Category: Website Design and Development

What is A/B Testing – Multivariate Testing for Websites

A/B testing—or multivariate testing—is an experiment that you can use to increase the productivity of your website. A/B testing shows visitors alternate versions of the same web page simultaneously and randomly, to help the website owner find out what elements of the page need to be fixed. Although A/B testing can be applied to any […]


Flow in Web Design

Theory of Flow – Losing the Feeling of Self Consciousness According to psychology researcher Mihaly Csíkszentmihályi, flow is a positive, highly enjoyable state of consciousness that occurs when our perceived skills match the perceived challenges we are undertaking. We lose our sense of self and time distorts. People who have experienced flow consistently report the […]


Website Fonts Get a Push in the Right Direction

Thanks to the efforts of type designers, web developers and browser companies’ web sites now can use high-quality typography to enhance their company brands and make pages even more readable for users. This is great news for the industry—and for customers of Smart Solutions.  Here’s why: For years, web developers have wanted to use a […]


Straightforward Ways to Improve Page Speed (Part 2)

This continues our discussion about “page speed” and what’s needed to stay competitive in organic search rankings. If you missed first blog, go here. Though Google said that it expects fewer than 1% of search queries to change as a result of incorporating site speed ranking to their algorithms, many site owners want to improve […]


Is Your Web Page Fast Enough? (Part 1)

That’s the question heating up blog airwaves since Google incorporated site speed as one of more than 200 signals used to determine search rankings. To get answers, site owners are using the Google Page Speed Tool and Google Webmaster Tools > Site Performance to track the speed of their site. The tool is bringing relief […]


Internet Explorer 6 is Dated

As you might have heard, Microsoft is ceasing support for Internet Explorer 6 (IE6) as of July 13, 2010, when it stops support for Windows XP SP2.  This isn’t bad news. This nine year-old browser is showing its wear and doesn’t cut it with today’s web standards. The higher-performing and more design-savvy websites of today […]


How Mind Mapping Helps Smart Solutions’ Clients

For awhile now, our team has utilized Mind Mapping, from the tools from a great client, Mindjet.  Mind Mapping has assisted in organizing client’s site architecture while easily and quickly highlighting areas of weaknesses for content structure.    Recently, KM World Magazine interviewed Smart Solutions and posted an article, titled Enriching Web Sites and Engage Customers […]


Bend Blogging Panel – SmartGroup Recap Notes

Thanks to those who attended this past week’s September SmartGroup on Blogging.  It was an energetic discussion and our panelist did an excellent job on speaking to the do’s and don’ts of both business and personal blogging.  Below are the presentations from Andre Jensen and Meg Thompson as well as the notes from Jake Ortman […]


Twitter Background Design Concepts

So, you’re a business and have taken the leap to setup Twitter account, congratulations! One element that often gets overlooked when using Twitter for business is creating a custom background image that speaks to your business objectives.  (See our Smart Solutions Twitter Background…heck, follow us as well!)  If you have questions on the information below […]


Tips For Launching a New Website While Keeping SEO In Mind

We have potential clients call frequently with the intent of retooling their web site. The redesign is brought on typically by a multitude of reasons: “The design is old.”; “We have a new brand.” ; “We want to get found by more prospects.” Businesses and organizations that come with a goal of creating a successful […]